According to Anthony, a picture is worth a thousand words. “When people see it, they believe it,” he said about his data visualizations. That’s why the entrepreneur relies on Mapline’s pin feature to mark his affiliate locations and alert him to markets that are still available to interested clients. Pins on a map
not only make data more visually appealing but also reveal trends and insights that would be difficult to spot in an Excel spreadsheet.
In addition, Mapline’s labeling tool helps Anthony take data visualization to the next level. It allows him to add custom labels to pins
with call letters belonging to his network affiliates.