Skip to main content
Close
WE'RE ALL ABOUT
YOUR
SUCCESS
HOW WOULD YOU LIKE TO GET IN TOUCH:
Email
Email
Calendar
Cal
Close
WE'RE ALL ABOUT
YOUR
SUCCESS
HOW WOULD YOU LIKE TO GET IN TOUCH TO SCHEDULE YOUR DEMO:
Email
Email
Calendar
Cal
Mapline - mapping made powerful Close
Give us a call. We'd love to talk!

+1 800.969.1454

Close
Close
Geo Mapping Starter Close

Experience the power

Get ready to see your data in a whole new way!
magnifying glass with a checkmark inside

Quick Reference Guide

Maps: Territory Styling

Discover the pinnacle of Mapline’s most sought-after features: territory styling. This powerhouse unlocks the full potential of your data.

Whether you want to highlight specific regions, showcase sales data, or create a unique visual language for your territories, territory styling has you covered. Explore the endless possibilities and make your maps not just informative but visually striking.

Let’s dive into the incredible territory styling customizations you can tap into right now.

BORDER & FILL COLOR

Territory styling can either be static, with colors that always remain the same, or dynamic, with colors that update whenever your data changes.

Did you catch that? What an incredible way to make sure your visualizations are always up-to-date with the most recent information!

Now that’s what we call business automation. Let’s check out how it works.

STATIC COLORS

Here, you can quickly select your border color, opacity, and border thickness.

If you want static colors, choose the fill color you like, set your fill opacity, and if everything looks good in the PREVIEW window, click OK.

BAM! You have custom-colored territories on your map.

But don’t stop there–that’s just the tip of the iceberg.

Screenshot of the Territory styling lightbox in Mapline, with the Fill color section highlighted

DYNAMIC COLORS

Here’s where your maps become a true data powerhouse.

Dynamic colors are tied directly to your data. That way, whenever your datsets update, so do your map territories.

It might sound complicated, but it’s super easy to configure! Under FILL color, just select the AUTOMATED tab and determine which type of data you’d like to pull in.

Screenshot of the Territory styling lightbox in Mapline, with the Fill color section highlighted

Territory Numeric Data

Easily assign colors to your territories based on numerical data from any column in your dataset. This allows you to transform sales figures, location stats, or any other metrics into visually informative color-coded territories!

Simply select the dataset column you’d like to visualize, then choose your preferred color spectrum gradient. You can even opt to activate color groups if you want to limit the number of colors displayed within your territories.

Finally, decide where you want your territory color legend to appear on your map (or disable it by selecting the NO sign) and click the blue check mark to apply your changes. It’s that easy!

Here are some common ways businesses visualize territory numerica data on their maps:

  • Color-code territories based on sales figures to quickly identify successes and opportunities.
  • Represent delivery times, shipment volumes, or operational metrics.
  • Visualize market saturation or penetration to identify areas with growth potential.
  • Display inventory levels or turnover rates, aiding in inventory management and supply chain optimization.
  • Represent employee assignment or workload distribution for efficient resource allocation.
  • Differentiate service areas by assigning unique colors, making it easy to identify regions covered by different teams or service levels.
Screenshot of the Territory styling lightbox in Mapline, with dynamic styling highlighted

Specified Territory Colors

Or, maybe you already have pre-defined territory colors you’d like to use? Under SPECIFIED TERRITORY COLORS, it’s easy to bring in specific HTML names or Hex codes directly from your dataset.

Just select the dataset column that already contains your pre-defined colors, then click the blue check mark to apply your changes.

And voila! Your territories are now colored according to your preferences.

Here are some common ways that other businesses apply specified territory colors to their maps:

  • Display territories assigned to different sales reps by using pre-definied colors tie to the rep’s name or ID.
  • Manage franchises by assigning unique colors to territories, making it easy to identify and analyze franchise territories on the map.
  • Represent territories assigned to different regional offices, aiding in efficient regional management and inter-office coordination.
  • Visualize distribution center zones for streamlined logistics and optimized supply chain operations.
  • Bring in pre-defined colors based on customer segmentation criteria, such as VIP status or purchasing behavior, to tailor marketing efforts for different customer groups.

STATIC HEAT MAP

Give your territories a visual boost by applying a static heat map based on your current data. This is the prefect way to generate a stunning representation of data density around your pins. Create captivating presentations, compelling proposals, and visually-striking reports that leave a lasting impression on clients and stakeholders.

Here’s how. First, select the type of heat map you need:

COUNT OF PINS INSIDE EACH TERRITORY: Visualizes the number of pins within each territory.

DATA VALUES FOR PINS INSIDE EACH TERRITORY: Displays data values associated with pins within each territory.

Next, select your preferred color spectrum gradient and activate color groups (if desired), then decide where you want the territory color legend to appear on your map. Click the blue checkmark, and there you have it—an eye-catching heat map directly tied to your dataset, always updating with each data refresh.

Now you have an impactful heat map that’s tied directly to your dataset– AND it updates whenever your data refreshes. It’s as cool as it sounds!

Screenshot of the Territory Styling lightbox in Mapline, with the 'heatmap' tab open.

DO MORE WITH YOUR TERRITORIES

Now that you’ve customized your territories, unlock the power of visual insights and do more with your maps! Here are some common ways that brands leverage custom territory styling in Mapline:

Screenshot of the Territory styling lightbox in Mapline, with the Border styling section highlighted