Mapline vs. Badger Mapping: The Difference in Mapping Software Features

Not every mapping software is made equal. In fact, the right software for you all depends on your goals and the end-result you’re looking for. For example, if you need a solution with mapping software features focused on helping your sales team track new leads and close more deals, Badger Mapping offers those capabilities.

But what if you want something that not only helps your sales team, but also tracks overall business performance and growth opportunities? This is where Mapline comes in!

Here we take a deeper dive into Badger Mapping and Mapline to learn more about these solutions’ mapping software features.

Sales Support

  • Badger Mapping: This is Badger Mapping’s bread and butter, really. Their application allows you to visualize, colorize, and filter your customers on a map to look for the best opportunities. The search function also lets you search for new lead opportunities in your sales territories. To help make the sales process more efficient, Badger Mapping offers features like route optimization, CRM integration, and a built-in mileage counter to help track gas and miles while in the field.
  • Mapline: Mapline provides similar sales support and then some. You can create clearly defined sales territories that allow you and your team to identify trends and analyze geographic performance quickly and easily. You can do this in two ways:
  • If you don’t have too many territories to analyze, you can use Mapline’s drawing tab to draw out the territories yourself on the map.
  • But if you’re dealing with more complicated territories that include groupings of zip code, county, or state boundaries, you can leverage our territory overlays

Business Growth Opportunities

  • Badger Mapping: As a field sales tool, Badger Mapping’s lead generation feature locates new leads and helps you more efficiently schedule meetings with customers and prospects.
  • Mapline: Mapline gives you the full, 360 view when you’re looking for the right place to grow your business. You simply paste your spreadsheet of competitor data into Mapline and voila! You have a clear map view of where your competitors are located, and you can identify potential locations far enough away from your competitors with the best opportunity for success.

Business Operations

Mapline’s capabilities extend even further to easily assist you in improving your operations and marketing initiatives:

  • If you need to find backup supply options to streamline your operations, just paste in your locations and suppliers and run a distance calculation within the map. The result is a downloadable distance grid spreadsheet that tells you what your closest supply options are.
  • To visualize company performance, leverage our territory heat map to visualize the business performance of your customers or locations within your sales territories.
  • Customer segmentation gives you greater insight into your customers to enhance your marketing efforts. Just map your Excel data and use our Sublayer tool to visualize your information for greater insights into your customer behaviors and needs.

While Badger Mapping helps sales map out leads to close more deals, Mapline provides sales support and makes it extremely easy to track performance and efficiently drive greater strategic business decisions with

Learn more about our mapping software features.

Continue Reading

New Updates

What a great way to start the year! As we stay true to our commitment to make mapping simple, we’ve rolled out another set of updates to make your mapping experience simpler while making it more fun! You asked and we listened. Now, it’s time for you to sit back and watch how these new updates can help you with your mapping:

Dot Density

This new addition reveals where locations are clustered. Many users have been asking for this feature because this is especially useful when mapping locations or phenomena that change dramatically over an area.

7-11 Dot Density

Ability to Save Column Widths on Spreadsheet Page

You can now slide the ruler of the columns in any way you want and it will be saved. When maps are shared, those whom the maps have been shared with will also see the saved column widths of the spreadsheet.

save column width

Ability to Delete Selected Rows from a Dataset

We’ve made it easier to delete locations from your datasets. Now you don’t need to click the locations one by one to delete them. Just click the rows that you want to delete, click the “Selected rows” on the drop down arrow of “Delete” button and bam! Your locations will be deleted all at once.

delete selected rows

Added Support for Degree Formatted Coordinates

Mapline can now support decimal and degree coordinates.

Miscellaneous Bug Fixes

There are a few bugs that we captured and fixed. We thank you all for your feedback and queries. If not for them, we would not be able to make these updates successful.

Let us know if you have more suggestions. We are open to feedback. What else would you like to be simpler to accomplish while mapping with us?

Continue Reading

V5 Update Summary

If we were to sum up the year 2016 in one word, it would be “change.” Yes, a lot of changes happened this year, changes that best suit you, our dear Mapline users. We are committed to continuously add more features to the application that will help our users find fast results in mapping. So what have we been up to for the past few months?

Mapline’s V5 Update Takes Simple to a New Level

What better way to improve than to remain true to our name – Mapline. Hence, we find that simplicity is essential in creating a powerful data analysis tool. The simpler it is to use, the better the results of your decisions. With simplified navigation, we can make mapping and analysis become entrenched within your organizations.

Here are some of the changes in our V5 update that add up to the new “look” of Mapline:

  • What’s New Link – In just one click, you can see the features/changes that were recently added. This is a great addition since you will be informed of the changes before you actually start mapping.

whats-new2

  • Menu in the Logo – As you click the Mapline logo, you will see the Datasets and Maps options – so you can quickly jump right into mapping!

v5-update-menu

 

  • Profile options in top right menu – Need to change something on your profile? Just click your name at the upper right corner and click “Profile.”

whats-new4

  • Home and Account pages are mobile-friendly – With more and more users reviewing their accounts using their hand-held devices, we’ve optimized more of our site for mobile-friendly viewing and navigation.
  • Plan limits and geocoding limits display on bottom left – Here’s a summary of your plan limits so you would know what has been consumed and what are the remaining limits – strategically located to keep you informed.

v5-limit-summary

  • Messages appear when logging in – >After logging in, a message will appear at the bottom of the page – be it a reminder, a tip or a suggestion.
  • Simplified navigation menu – Need I say more?
  • Your Data Stays in its Original Format – Previously, the order of your columns and your column headers could be changed when they were uploaded. Now, your data will be preserved exactly as you uploaded it both in the spreadsheet view and in the bubble on the maps.
  • Territory Reports to our Coverage Overlay Feature – Now instead of having to draw custom circles around each pin to get a territory report, you can use the coverage overlay to do it for you. Then you can click on whichever location you want to get a report for, and Mapline will show you all data within that coverage area.

whats-new-coverage-overlay-report

Take Features from Good to Great

We’ve seen a shift this year as we continue to develop features and make changes so that you can create actionable insights from your data while making your mapping more useful. So be on the lookout for more updates to our current features in 2017.

What to Expect in 2017

As 2016 comes to a close and 2017 gets under way, you can expect more changes for the better. As a trusted name in mapping, Mapline will continue to uphold on the high value of giving you the simplest and best mapping experience in the coming year and beyond.

Continue Reading

3 Reasons Why Simple Matters for Data Visualization

At Mapline, we’re proud to say we have the easiest mapping software on the planet. You simply create an account with us, paste your Excel spreadsheet into our software and watch as it gets transformed into a powerful map you can use for data visualization – all in seconds!

Sure, there are Mapline alternatives out there – so why does our simple approach beat out the competition?

  1. Simple territory mapping software lets you do your job more efficiently. The less time you’re spending manually plotting data or trying to understand difficult software, the more you’re able to focus on what you actually need to be doing, which is analyzing the data at hand and making decisions based on your findings. Territory mapping software and data visualization should make your job easier, not add more complications to the mix.
  2. Your brain power is freed up for more important things with easy mapping software. There’s only so much multi-tasking one person can do before it stops being a useful skill and instead slows you down. With Mapline, you aren’t distracted by a difficult program. In fact, our software takes little thought to use – just copy and paste your data and your map is created for you. Add and remove filters as needed to get a quick understanding of your data.
  3. No one stays still anymore – simple makes analysis on the move easier. With Mapline’s digital mapping software, you can take your data visualization with you on the road. If you’re in the field, perhaps working out of your vehicle on a particular day, the last thing you need is a clunky program slowing you down. Pasting your Excel data into Mapline is easy when you’re on the go.

Ready to analyze your data? Discover Mapline’s features, how we help those in your particular industry and our plans and pricing so you can get started now.

Continue Reading

New Features – Radius Mapping and Replace Dataset

Check Out the New Features to Our Online Mapping Software

Mapline is already the simplest mapping software on the planet, and now we’re introducing another batch of new features that will surely empower you to make mapping even simpler! Find out about how you can draw a radius circle on a map as well as how to replace a dataset with new spreadsheet data.

Creating a Radius Map

Radial Heat Mapping: Create a Radial Map

There are now 2 ways to create a radial heat map. To heat map:

  • Areas around pins – this allows you to quickly identify pins that are clustered together. This is the best heat mapping option to use if you want to understand accounts with large numbers of sales or customers.
  • Overlapping radius areas – this new type of heat map option enables you to identify areas with high density. This is highly recommended if you are looking for the right location for a new business, or if you want to know the high risk areas when planning for disaster management and recovery.

Find more information about viewing a radius circle on a map as a helpful heat map.

Replace DataSet

Replace Data Set

This new feature allows you to remove the dataset and replace it with a new spreadsheet data. This is usually used in situations where you are frequently changing the datasets of your maps. There are 2 ways to replace your dataset.

First Option:

  1. Open your map.
  2. Click the drop down arrow beside the dataset.
  3. Choose “Edit Data” link.
  4. Click “Replace” tab located on top of the page.
  5. Copy your new spreadsheet data and paste it to the box provided.
  6. Click “Continue.”

Second Option:

  1. Click “My DataSets.”
  2. Check the box beside the data set that you want to replace.
  3. Click “Replace” tab located on top of the page.
  4. Copy your new spreadsheet data and paste it to the box provided.
  5. Click “Continue.”

Now that’s making mapping even simpler! They are now available to use. Go ahead, try them and see where your new mapping experience will take you.

Continue Reading