Mapline Blog

Tune in for new updates, tips, tricks, and news about Mapline!

How GIS Mapping Software Benefitted a Workplace Wellness Platform

Peerfit, a workplace wellness company founded in 2011, is dedicated to helping employers connect their employees with fitness classes. The digital platform helps people locate nearby fitness studios and navigate a wellness dollar system to pay for workout activities, such as boot camp, boxing or yoga.

Add Columns Update

We wanted to give our users one more update before June. So here’s a list of what we’ve done to help make life easier for our users:

New Territory Reporting

Slowing down is not in Mapline’s dictionary. Just a month ago we made a very big release about heat maps to create better and visually attractive maps. Today, we are proud to announce another update in line with territory reports and segmentation.

GIS for Retailers: The Best Way to Attracting Your Target Audience

In today’s market, retail brands must understand and anticipate what customers want and need. And with social media and online purchasing giants making it easier than ever for buyers to be extremely selective in their purchases, the pressure is mounting for retailers to break through the noise. So, how does GIS mapping work in retail’s favor when it comes to audience targeting? Here are three ways retailers can leverage GIS for retail selection and reach the right audiences at the right time.

New Heat Mapping Legend

Be wowed again for yet another face of Mapline! Our new and improved logo comes with improved performance and features as well. Along with the logo we’ve updated our heat maps. Learn more about that and check out the other new enhancements.

More Flexibility with the Excel Add-in

We’ve wasted no time this year to improve Mapline, and you can expect updates throughout the year. We’ve fixed some bugs, improved one of our features, and added additional columns to your datasets as well.